datum

(product design)
2021
usa

A SaaS platform that automates the procurement process of precision CNC machined parts by matching a component's geometry, size, and material to suppliers with optimal equipment and skillset.

The main goal of the company is to help advanced hardware companies bring products to market faster by creating a perfectly efficient supply chain.

The brand book was not completed. Lack of the technical task on the website design. Sitemap and UX were not ready. In addition to web design, client needed the admin panel to be worked over

Decision: Suggested fonts, colors and overall design direction to be followed. Completed the UX part from scratch, showing the clickable prototype to the client to follow the user journey. Made a style research and suggested making the design in dark colors to correspond the SaaS, mechanic, engineering color range. Worked over the internal admin panel with different accessibility types - available for regular users and for Datum employers.

what we delivered
brand identity development
UI / UX
Structure and design of the admin panel

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